The San Francisco Lowrider Council, in partnership with the City of San Francisco, the Mission Merchants Association, and the Calle 24 Latino Cultural District, proudly presents the LOWRIDER PARADE and “KING of the STREETS” Hopping Competition — a historic, first-of-its-kind celebration of Latino culture, heritage, and community pride.
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Produced by the San Francisco Lowrider Council and Cultura y Arte Nativa de Las Américas (CANA), this vibrant cultural gathering is more than just a parade — it’s a Cruise with a Purpose. The event honors the deep roots, resilience, and contributions of San Francisco’s Latino community while supporting local businesses, artists, and cultural preservation efforts.
Witness the crowning of the King of the Street Champion winners in various categories who will cruise home with $10,000 in cash prize.
Explore the thrilling Hopping Competition which will showcase the latest hydraulic parts that hit the market, enhancing lowrider hopping mechanics that contribute to the growth of this thriving hobby and lifestyle.
Lowrider Parade Media Application
All events are free and open to the public.
1:00 – 3:00 PM
Mission Street (between Cesar Chavez & 17th Street)
Broadcast live on CBS
3:00 – 5:00 PM
24th & Mission Street
Broadcast live on CBS
2:00 – 8:00 PM
Mission Street (between Cesar Chavez & 18th Street)
Featuring over 300 Lowriders on display
24th and Mission Street Bart Plaza
